Marketing management / (Record no. 1348)

000 -LEADER
fixed length control field 01326cam a2200397 a 4500
001 - CONTROL NUMBER
control field 15576442
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220701112705.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090106s2009 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008053888
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number 014-86996
Source bnb
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA-90258
Source bnb
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273718567
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn297404799
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDXCP
-- BWKUK
-- BWK
-- CDX
-- GBVCP
-- HEBIS
-- DEBBG
-- BTCTA
-- DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .M35224 2009
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
084 ## - OTHER CLASSIFICATION NUMBER
Classification number QP 600
Number source rvk
084 ## - OTHER CLASSIFICATION NUMBER
Classification number WIR 810f
Number source stub
245 00 - TITLE STATEMENT
Title Marketing management /
Statement of responsibility, etc. Philip Kotler ... [et al.].
250 ## - EDITION STATEMENT
Edition statement 1st Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Harlow, England ;
-- New York :
Name of publisher, distributor, etc. Pearson/Prentice Hall,
Date of publication, distribution, etc. 2009.
300 ## - PHYSICAL DESCRIPTION
Extent xxxviii, 889 p. :
Other physical details ill. (some col.) ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Geographic subdivision Europe
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
Title of a work Marketing management.
700 1# - ADDED ENTRY--PERSONAL NAME
Fuller form of name Keller, Kevin Lane
700 1# - ADDED ENTRY--PERSONAL NAME
Fuller form of name Brady, Mairead
700 1# - ADDED ENTRY--PERSONAL NAME
Fuller form of name Goodman, Malcolm
700 1# - ADDED ENTRY--PERSONAL NAME
Fuller form of name Hansen, Torben
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          Dorset College - Main Library Dorset College - Main Library 01/07/2022   658.8KOT 658.8KOTC 01/07/2022 01/07/2022 Books

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